BA in Innovative Technologies for Digital Communication
Link Campus University
Key Information
Campus location
Rome, Italy
Languages
English
Study format
On-Campus
Duration
3 years
Pace
Full time
Tuition fees
Request info
Application deadline
Request info
Earliest start date
Request info
Introduction
The Bachelor's degree program in Innovative Technologies for Digital Communication (L-20) aims to train professionals capable of analyzing the cultural and communicative processes that characterize digital media.
The program is designed to equip students with a comprehensive understanding of this dynamic landscape, covering communication sciences, economics, social sciences, and the latest technologies.
The specialization in innovation and digital promotes a natural connection between socio-humanistic knowledge and processes enabled by the use of digital technologies. It is a cutting-edge curriculum, conducted entirely in English, aiming to shape digital communication trailblazers.
As a student in Innovative Technologies for Digital Communication, you'll have access to a diverse array of educational workshops where you can put your classroom learning into practice.
The teaching methodology is interactive and engrossing, providing abundant opportunities to engage with professors and fellow students and ensuring that each individual can play an active part in their learning experience
Why Choose Innovative Technologies for Digital Communication at Link Campus University?
Innovation and Digital Curriculum offers a unique and cutting-edge educational experience. You'll learn how to use these ideas in different circumstances as well as develop competence in digital communication procedures. You'll learn the abilities required to comprehend and evaluate the ever-evolving world of digital media.
Additionally, through firsthand accounts from industry professionals and engaging workshops, you'll have the chance to interact with experts in various areas of digital communication. You'll acquire crucial abilities in areas such as content creation, digital marketing, and multimedia production, which are essential for thriving in the digital communication industry.
This program also provides you with the opportunity to continue your studies. You can choose to pursue a Master's degree at the university (specifically, the LM-59 Master's Degree Program in Technologies and Languages of Communication) or explore first-level Master's programs.
Curriculum
The Innovation and Digital curriculum, which is offered as part of the degree program in Innovative Technologies for Digital Communication, provides multidisciplinary training geared at taking the user’s perspective into account at all phases of developing innovative digital applications. These steps include: identifying the needs of certain target customers, developing a prototype of the application, evaluating its ease of use, and launching the product through various digital channels.
The strength of this degree is the creation of an integrated vision of what it means to make innovation, starting with a careful analysis of users’ needs (via interviews, focus groups, questionnaires, interactive workshops, and so on) and in-depth knowledge of the numerous digital technologies available today (not just mobile but also related to the Internet of Things, Artificial Intelligence and Big Data).
Collaboration with the University’s research centers enriches the educational experience. Many professors are actually researchers at DASIC (Digital Administration and Social Innovation Center), a research center that engages students in a variety of projects focused on the application of new technologies at the corporate, institutional, and social levels, with the goal of improving production, administration, and consumption processes through innovation and optimization.
First year
I semester
- Information technologies and digital applications
- Sociology of media and communication
- Visual and digital media culture
- Public speaking
II semester
- Psychology of innovation
- Contemporary history and media history
- Media law
- Visual Anthropology
Optional group elective skills
- Social media
- Human-Computer Interaction (HCI)
- Digital filmmaking and video production
- Thesis lab
Optional group elective module
- Language and culture
- Logics
- Innovative startup creation
Second year
I semester
- Media and religion
- Interactive storytelling module I and module II
- Corporate and institutional communication
- Digital economy and marketing module I and module II
II semester
- Digital economy and marketing module I and module II
- Internet studies
- Digital social research
Optional group elective skills
- Social media
- Human-Computer Interaction (HCI)
- Digital filmmaking and video production
- Thesis lab
Third year
I semester
- Digital media design
- Social media management
- Introduction to artificial intelligence
- Entrepreneurship and innovation
- Writing for digital media
II semester
Optional group elective skills
- Social media
- Human-Computer Interaction (HCI)
- Digital filmmaking and video production
- Thesis lab
Optional group elective module
- Language and culture
- Logics
- Innovative startup creation
- Other language skills
- Stage
- Final dissertation
Gallery
Scholarships and Funding
The University offers a limited number of partial scholarships.
Please contact us for more info.
Several scholarship options are available. Please visit the university website for more information.
Program Tuition Fee
Career Opportunities
Upon completion of the program, as a graduate, you will emerge equipped with a diverse range of knowledge, skills, and talents, positioning you to excel in both private enterprises and public organizations. You'll gain the expertise needed to understand the ever-evolving paradigms and languages of digital communication, enabling you to create content and formats tailored specifically for the digital ecosystem. Additionally, you'll learn how to develop interactive and multimedia products and services.
Employment opportunities include:
- Innovation Strategist: As an innovation strategist, you'll analyze the technologies available on the market, pinpointing users' genuine needs. Based on these insights, you'll identify the optimal interaction experience.
- User Experience Designer: As a user experience designer, you'll create prototypes for digital applications. You'll define their functionalities and structure, develop graphic elements and visual identities, and validate these aspects with potential end-users.
- Social Media Manager: In the role of social media manager, you'll determine the most effective communication methods for the digital application. This involves identifying the channels through which it will reach the target audience. Specifically, you'll define the use of social media channels within a broader communication strategy.