Business students have many areas they can specialize in, and branding is one that falls under the broader discipline of marketing. The study area uses advertising, design, strategic development and other concepts to create a brand that is accepted positively by consumers.
Malaysia is a federal constitutional monarchy in Southeast Asia. It consists of thirteen states and three federal territories and has a total landmass of 329,847 square kilometres separated by the South China Sea into two similarly sized regions, Peninsular Malaysia and Malaysian Borneo.
Asia Pacific Institute of Information Technology (APIIT)
Our 360° approach to creative and strategic advertising and brand management develops professionals with a broad set of skills, developing your employability opportunitie
Best Undergraduate Studies in Branding in Malaysia. Overview
Our 360° approach to creative and strategic advertising and brand management develops professionals with a broad set of skills, developing your employability opportunities. Our creative studio environment mirrors an agency environment, creating flexible working zones and project spaces with industry standard software.
Our dynamic, ideas-led advertising programme will equip you with the skills and understanding to develop a career in the creative industries. Whether you want to work with a creative team, be a copywriter, account planner or brand manager, you will gain vital hands-on experience that is highly attractive to future employers.
The programme team has industry experience and our associate tutors are current creative directors and agency practitioners. We place creative thinking and ideas at the center of our 360° approach to advertising study via digital and traditional advertising platforms, explore social media, viral marketing, and ambient advertising.
Industry placements and agency visits will add to your development. You’ll learn how to create advertising campaigns by studying key areas of creative thinking, strategy, and be planning as well as idea generation, integrated communications, art direction and copywriting.
Route 1: Entry to Year 1
Successful completion of STPM with 2 full passes or equivalent with minimum CGPA of 2.0 and completion of SPM or equivalent; or
Successful completion of A-Level with at least a pass in 2 subjects and successful completion of O-Level or equivalent; or
Recognised Matriculation or foundation with CGPA 2.0 at SPM Level; or