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Page 2 of 5, top BA Degrees in Marketing Studies in Europe 2019/2020

Study in marketing and communication opens up opportunities across all industries, as all organizations need to communicate with their workers and clients. Job seekers trained in marketing and communication can find job openings at marketing firms as well as large corporations.

 

 

There are more than four thousand higher education organizations in Europe, from leading research institutions to small, teaching-focused universities. Europe itself is not as much different than other continents, reaching from the Arctic Circle to the coast of Africa.

BA 16-30 (out of 68). BA in Marketing Studies in Europe

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68 Results in Marketing Studies, Europe

DEKRA Hochschule für Medien

The Journalism and PR program is aimed at practice-oriented applicants interested in working in a multi-media and creative field, especially in broadcasting, online publi ... [+]

The Journalism and PR program is aimed at practice-oriented applicants interested in working in a multi-media and creative field, especially in broadcasting, online publishing or in public relations.

The program offers a balanced mix of lectures, seminars, and practical editorial work. The compulsory modules of all the study areas teach basic competency in the media and political systems, statistics and media research, media ethics, media law, and basic design and production skills in the areas of writing and copywriting, photography, video technology, sound engineering, editing systems, management and format knowledge.

After completing the compulsory phase, you can choose between one of the following specialization areas: Presenting, Video Journalism, Online Journalism, and Public Relations. Your specialization is concluded with an extensive practical project, that is usually undertaken in collaboration with a renowned media partner.... [-]

Germany Berlin
October 2019
German
Full-time
6 semesters
Campus
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VIAMODA

During Fashion Communications & Brand Design programme, students develop and achieve skills of creating and managing a fashion brand, building it’s identity and recog ... [+]

During Fashion Communications & Brand Design, 7 semesters programme, students develop and achieve skills of creating and managing a fashion brand, building it’s identity and recognition by potential customers on the market.

During the studies, VIAMODA teaches how to use communication tools and systems to promote companies and fashion brands, create advertising campaigns, graphics and photographic works, and activities in the Internet space (e-commerce, e-marketing).

The studies are taught in Polish on a full-time and part-time basis.

Our students receive knowledge on how to organize fashion events, appropriate for the intended promotional purpose, the specificity of the brand, budget, and expectations of the target group.... [-]

Poland Warsaw
October 2019
Polish
Full-time
Part-time
7 semesters
Campus
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University of Gloucestershire

Master the art of persuasion by working with real clients in advertising and gain a Chartered Institute of Marketing (CIM) accredited degree, recognised by major employer ... [+]

Master the art of persuasion by working with real clients in advertising and gain a Chartered Institute of Marketing (CIM) accredited degree, recognised by major employers. The course is also rated 95% for overall student satisfaction (NSS 2017). On the course, you will explore subjects such as consumer behaviour, marketing communications and the global business environment in you first year. You can then specialise and tailor your degree to your interests with subjects such as luxury brand management, services marketing and the advertising agency. Throughout your degree you will learn how to pitch to clients, manage the creative process and deliver on brief, preparing you perfectly for the working world.... [-]

United Kingdom Gloucester
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English
Full-time
Part-time
3 - 4 years
Campus
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University of Gloucestershire

Learn to motivate people in the workplace and discover how to influence customers to purchase products and services. In your first year, you’ll gain a solid grounding in ... [+]

Learn to motivate people in the workplace and discover how to influence customers to purchase products and services. In your first year, you’ll gain a solid grounding in all aspects of business and marketing including customer behavior, understanding organizations, and the global business environment. You can then specialize in business, marketing, or both with subjects such as new business enterprise and e-interactivity and social media, depending on your career aspirations. This will help you become a well-rounded professional understanding both the operations of a business and how best to promote it.

From 2018, the University of Gloucestershire Business School will move to a brand-new, state-of-the-art home at our Oxstalls campus in Gloucester. The £16 million development will be home to our Business, Marketing, Human Resource Management, Law and Accounting and Finance courses.... [-]

United Kingdom Gloucester
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English
Full-time
Part-time
3 - 4 years
Campus
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University of Gloucestershire

You’ll develop strategies and campaigns for a range of creative communications. You'll pitch your ideas in the boardrooms of leading advertising agencies. You’ll exhibit ... [+]

Develop the skills you need to create big advertising campaigns across digital, social, TV and print media, pitching your ideas in the boardrooms of the UK’s leading advertising agencies. Learn from lecturers who’ve worked for Nike, Disney and Superdry. You’ll meet professionals from big employers and show off your talent at D&AD’s New Blood exhibition, London.

Make yourself at home in our creative studio and Mac suite, complete with industry-standard Adobe CC software. We’ll support you to work as a professional from your first year, as you explore advertising’s role in the consumer world and practices that make it effective. Throughout this course, you'll develop an understanding of the importance of building a strong brand identity and of innovation in the marketplace. You’ll develop skills in art direction and copywrite as well as photography, design and moving image. Working on live business briefs for agencies such as McCann, Ogilvy & Mather, Publicis and Saatchi &Saatchi, you’ll gain insights into agency working and professional experience; these agencies often open up their boardrooms for our students to pitch their creative campaigns. For many of our students, these projects have led to work placement opportunities and graduate jobs.... [-]

United Kingdom Gloucester
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English
Full-time
3 years
Campus
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Stanmore School Of Business (SSB)

The heart of your business success lies in its marketing. Most aspects of your business depend on successful marketing. The degree in BA (Hons) in Marketing will provide ... [+]

Course overview

The heart of your business success lies in its marketing. Most aspects of your business depend on successful marketing. The degree in BA (Hons) in Marketing will provide a firm grounding in all aspects of modern international marketing and prepares you for employment in this dynamic sector.

Course Content

Strategic Management Analysis International Marketing Marketing Consultancy Sustainable Management Futures Retail Marketing Organisational Change Management Undergraduate Major Project

(successful completion of stage two leads to award of BA Degree from the university)

Reasons to study with us

Professional: The qualifications offered at SSB are developed to help you gain skills required to succeed and make a difference in the workplace. Affordable: All qualifications offered at SSB are affordable than traditional colleges and universities. Accredited: We are accredited by Qualifi, UK an Awarding body by the UK Government’s regulator - OfQual. We offer the best of British qualification which is fully accredited and globally accepted. The degree is awarded by University of Northampton, UK. The programme is delivered in partnership with London School of Marketing. The programme is delivered 100% online. Flexible: The qualifications are super flexible, offered 100% online. Therefore, you can access the same from any part of the world using any computer/ laptop or a mobile device. The assessments of units/modules are through submission of assignments. Quality Assured: All our diploma qualifications are accredited by OFQUAL, UK government's qualifications regulator. Degrees are awarded by UK's leading universities via Top Up routes. ... [-]
United Kingdom London UK Online
August 2020
English
Full-time
8 - 10 months
Online
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Stanmore School Of Business (SSB)

The heart of your business success lies in its marketing. Most aspects of your business depend on successful marketing. The degree in BA (Hons) in Marketing will provide ... [+]

Course overview

The heart of your business success lies in its marketing. Most aspects of your business depend on successful marketing. The degree in BA (Hons) in Marketing will provide a firm grounding in all aspects of modern international marketing and prepares you for employment in this dynamic sector.

Course Content

STAGE ONE MODULES (Qualified Level 5 Diploma in Business Management)

Responding to the Changing Business Environment Effective Decision Making Business Development Business Models and Growing Organisations Customer Management Risk Management and Organisations

(successful completion of stage one leads to progression to stage two)

STAGE TWO MODULES (BA Degree Top Up)... [-]

United Kingdom London UK Online
August 2020
English
Full-time
Part-time
18 - 36 months
Online
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Cambridge International Business College

In the increasing competition of enterprises in a global market environment determines not only the quality of products and services via the company's success, but more a ... [+]

In the increasing competition of enterprises in a global market environment determines not only the quality of products and services via the company's success, but more and more a target group-oriented and effective marketing.

o this end, we provide the degree program marketing all the necessary basic knowledge and activities to work successfully in internationally oriented companies in marketing and sales.

Therefore, offer graduates / inside after graduation extremely excellent chances at international level - and this sector independent.

The course is particularly suitable for those who professionally not want to commit to an industry itself.

Anyone looking for a broad-based preparation for employment at the management level, who appreciates an activity with strong international accents who want to know that their own good and practical ideas will find a positive response in the companies who want to compete successfully in the international economy - for to the course "marketing" the optimal way to professional self-realization.... [-]

Germany Freiburg
October 2019
English,German
Full-time
6 semesters
Campus
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University of Greenwich

Studying public relations (PR) in London is ideal because London is at the heart of the global PR and communications industry. Senior practitioners from listed companies, ... [+]

Studying public relations (PR) in London is ideal because London is at the heart of the global PR and communications industry. Senior practitioners from listed companies, leading global and national PR consultancies, charities and public sector organizations, deliver guest lectures on the degree. These include PR experts from Marks & Spencer, Frank PR, FTI Consulting, Ketchum Pleon, the Media Trust and the police. In addition, there are field trips to high profile, London-based organizations from the heart of government to Tottenham Hotspur FC.

The degree prepares students for their early careers in PR and communications. It aims to develop students into confident, knowledgeable and skilled communicators. Recent graduates from our degree have secured jobs in organizations like Gucci, Bell-Pottinger Business and Brand, the Good Agency, Ian Johnston Publicity (entertainment), Kaizo, and FTI Consulting.... [-]

United Kingdom London
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English
Full-time
Part-time
3 - 6 years
Campus
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University of Greenwich

Our marketing programmes are designed to ensure they meet industry needs. Holders of this degree are offered exemptions on professional qualifications with the Market Res ... [+]

This exciting programme concentrates on the skills and techniques associated with the specialist area of advertising and marketing communications. The focus is on preparing students for employment in management positions in advertising and public relations agencies, as well as marketing positions within blue-chip companies.

Though a specialist degree, the programme offers a range of generic marketing skills, such as analysis and strategy formulation and implementation, as well as people management, useful for any marketing-related role within a company. Areas covered include multimedia advertising, public relations, sales promotion and personal selling, as well as advertising.

... [-]
United Kingdom London
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English
Full-time
Part-time
3 - 6 years
Campus
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University of Greenwich

Our marketing programmes will give you the latest skills to meet the needs of an ever-changing industry. The programme will also provide valuable qualifications in additi ... [+]

Our marketing programmes will give you the latest skills to meet the needs of an ever-changing industry. The programme will also provide valuable qualifications in addition to your degree. Year 1 covers essential marketing principles, building a strong foundation that is developed and enhanced in Years 2 and 3. Year 2 focuses on implementing marketing principles laid out in the first year and concentrates more on the operational side of marketing. You will develop 'marketing mixes' and undertake marketing research. Year 3 takes a more strategic perspective and allows you to specialise in specific marketing disciplines.

The programme usually results in recognition by the Chartered Institute of Marketing (CIM) in the form of their award. After a successful first year, you will usually be awarded CIM's Introductory Certificate in Marketing and when you graduate you will usually gain the Professional Certificate in Marketing.... [-]

United Kingdom London
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English
Full-time
Part-time
3 - 6 years
Campus
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University of Greenwich

This exciting programme develops the competence, skills, and attitudes appropriate to management and marketing careers in business. It aims to prepare you for a career in ... [+]

The programme has strong practical elements that aim for a practical, relevant and localized skill-set alongside the broader analytical capabilities developed throughout the programme. In addition to the wider remit, this programme will also provide you with extended opportunities to gain knowledge in digital economy subject areas like IT and e-commerce with particular reference to applications in digital marketing.

Who is this course for?

BA Hons. Business Administration with Accounting and Finance programme aims to prepare students for careers in business and management by developing in them, a systematic, broad, analytical and integrated understanding of and capability in key aspects of business with a focus to accounting and finance. The programme specifically studies the organizations along with the management and administration of the changing environment in which organizations operate with particular reference to the knowledge economy and the nature of commerce. Students develop knowledge and understanding to apply, manage and incorporate key aspects of accounting and finance into general management practices. Their core skills and attitude prepare them to pursue a successful career in accounting and financial sectors, at the same time provide them with significant opportunity to achieve multidisciplinary competence. They are able to critically evaluate strategic approaches to financial challenges in organizations and develop critical thinking in corporate financial and/or accounting strategy. They learn how to hedge risk and manage capital, add value to accounting and financial directives of an organization and understand and be able to critically review the impact on organizations of financial, legal and regulatory... [-]

United Kingdom Rochester London
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English
Full-time
Part-time
3 - 6 years
Campus
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University of Lodz

A new practical field of Bachelor studies in English – International Marketing – has been created for high school graduates with a very good command of English who aspire ... [+]

Degree to obtain: Bachelor Duration: 6 semesters Language of instruction: English ECTS points: 188 ECTS Programme description

A new practical field of Bachelor studies in English – International Marketing – has been created for high school graduates with a very good command of English who aspire to build their professional careers in international companies and public organizations.

The curriculum consists of over 1400 hours of teaching about international and business topics set in the context of social studies. Due to the practical character of the field of studies, courses will be delivered by academic teachers with an experience of working in companies and public organizations as well as external lecturers-practitioners who are employed in international companies, consulting agencies, non-profit organizations and public institutions at the local and central levels.... [-]

Poland Łódź
October 2019
English
Full-time
3 years
Campus
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Hanze University of Applied Sciences - Groningen, the Netherlands

Are you interested in studying in an international environment? Would you like to enhance and develop your sales skills? Are you eager to explore the marketing background ... [+]

Study a Bachelor's in Marketing Management in the Netherlands

Are you interested in studying in an international environment? Would you like to enhance and develop your sales skills? Are you eager to explore the marketing background of, for example, Google Analytics? Then Marketing Management is the programme for you! The programme is fully dedicated to developing your commercial talent.

The programme is designed to develop student knowledge regarding all aspects of Marketing Management, through an applied teaching approach. Throughout your studies, you will work together with other students in teams to tackle a wide range of real-life marketing and sales issues that affect the way business is conducted nowadays. This will enable you to put theory into practice. The School of Marketing Management co-creates cases with its preferred partners for student project work. This is done in small, multicultural groups, which will train you to respond effectively to all kinds of challenging marketing issues. Training is also provided in specific skills essential for your career, such as giving and receiving feedback, working in groups, intercultural sensitivity, customer orientation and presentation skills.... [-]

Netherlands Groningen
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English
Full-time
4 years
Campus
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Global Impact Training And Higher Education

Upon successful completion of this stage, students will receive the Extended Postgraduate Diploma in Business & Marketing Strategy, awarded by Anglia Ruskin Universit ... [+]

Strategic Management Analysis International Marketing Marketing Consultancy Sustainable Management Futures Retail Marketing Organisational Transformation in Practice Undergraduate Major Project

Upon successful completion of this stage, students will receive the Extended Postgraduate Diploma in Business & Marketing Strategy, awarded by Anglia Ruskin University UK.

LEARNING OUTCOMES

Identify and assess the usefulness of key numerical, graphical and statistical indicators of business activity. Demonstrate how various quantitative indicators can be used to inform their decision-making. Assess the ways of allocating resources in different economic units Understand the likely imp... [-]
United Kingdom London
August 2020
English
Full-time
6 - 9 months
Online
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