Business students have many areas they can specialize in, and branding is one that falls under the broader discipline of marketing. The study area uses advertising, design, strategic development and other concepts to create a brand that is accepted positively by consumers.

Poland, officially the Republic of Poland, is a country in Central Europe. With a population of 38 million people, Poland is the 6th most populous country in the EU. EU/EEA students do not need a visa to study in Poland. The cost of living in Poland is among the lowest in the European Union.

A BA (Bachelor of Arts) is an undergraduate degree that prepares students for a career in their chosen field of study. Depending on the school and program, a BA can usually be earned in three to five years.

Part-time learning allows one to obtain a degree or qualification even if one cannot attend school on a full-time basis. One can learn at one's own pace, gradually accumulating credits that count towards a final qualification.