Keystone logo

12 BA Programs in Business Studies Strategy 2024



  • BA
  • Business Studies
  • Strategy
Fields of study
  • Business Studies (12)
  • Back to main category
Find more locations
Degree type
Study pace
Study format

BA Programs in Business Studies Strategy

A Bachelor of Arts degree is granted for an undergraduate course of study that requires between three to five years to complete. This degree is usually offered in the social sciences, humanities or liberal arts.

What is a BA in Strategy? A BA in Strategy prepares students for communication careers and for employment in public relations and advertising positions. The coursework focuses on integrated communication, teaching the history, techniques, and concepts of this field. Some courses in this degree program include statistics, journalism, communication psychology, communication ethics and research methods, and mass media communication. Electives for this major allow you to specialize in certain areas of business communication such as account management, public relations, advertising, multimedia, and database and media management. Continuing education possibilities after earning this degree involve studying for a master’s or a doctoral degree in areas such as strategic communication or strategic management.

Graduates with a BA in Strategy build skills in writing, presenting and thinking critically from their training in public relations and advertising. They develop strong interpersonal and communication abilities and can work in a number of environments.

The cost of a BA in Strategy varies depending on the program length, the school and the country where you study. Contact the admissions office of the college or university to request information about the expenses for the anticipated program.

Career prospects in strategy are good, with opportunities available in a variety of organizations ranging from large corporations to nonprofit organizations to direct-response agencies. Possible careers include sales representative, interactive marketing specialist and account coordinator. Market research analysts and marketing specialists are expected to see the most job growth over the next decade, while wholesale and manufacturing sales representatives may see the highest salaries.

Online studies offer exceptional education opportunities to everyone and are available from anywhere in the world. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.