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Accademia del Lusso Bachelor Degree in Fashion Brand Management
Accademia del Lusso

Bachelor Degree in Fashion Brand Management

Milan, Italy

3 Years

English, Italian

Full time

Request application deadline

Oct 2024

EUR 18,950 *

On-Campus

* EU citizens / for non-EU citizens: €21.350

Introduction

The Bachelor’s degree course in Fashion Brand Management at Accademia del Lusso lasts 3 years and is a comprehensive programme uniting theory with practice and experience. Taught by respected industry professionals, the dynamic and authentic nature of the course fully prepares students for roles in brand management within the fashion and luxury sector worldwide.

Through a range of different teaching and learning methods and activities, students will develop a solid understanding of the industry and the key figures within it, and will learn practical strategic and operational management skills. By the end of the three years, students will be competent business professionals, able to perform a range of business skills such as market and competitor analysis, defining a target, developing potential, managing production, supervising sales, and monitoring performance, among many more.

An important part of the course focuses on brand analysis within the fashion setting: value and identity, past and present trends, consumer relations, client satisfaction, and luxury marketing.

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