BA (Hons) in Business and Management (Entrepreneurship)

Year one (Level 4) modules

• The Business Environment
• Organizational Behaviour and Management
• Economics and Globalisation
• Managing Data
• Design Thinking for Enterprise
• Professional Practice

Year two (Level 5) modules

• Creativity for Business
• Innovation Management
• Accounting in Practice
• Entrepreneurship in Practice
• Festivals and Events in Practice
• Human Resource Management in Practice
• International Business in Practice
• Economics in Practice
• Law in Practice
• Marketing in Practice
• Tourism Management in Practice
• Fashion in Practice
• Operations and Project Management
• The Marketing Business
• Human Resource Management
• Financial Accounting
• Destination Management
• International Business
• Entrepreneurship
• Festival and Events Management
• Law for Business Enterprise
• Fashion Marketing and Management
• Applying Economics
• Work Placement
• Professional Placement Year
• Teaching English to Speakers of Other Languages

Year three (Level 6) modules

• Business and Management Project
• Accounting Project
• Entrepreneurship Project
• Festival and Events Project
• Human Resource Management Project
• International Business Project
• Marketing Project
• Tourism Management Project
• Law Project
• Economics Project
• Fashion Project
• International Marketing
• Management Accounting
• Strategic Human Resource Management
• Enterprise: Creating Your Business
• Organisational Strategy
• Managing Sustainability
• Cross Cultural Management in International Business
• Summer Placement
• Tourism: Contemporary Issues
• Creating and Hosting Festivals and Events
• Advanced Economics Issues
• Exploring Law in Business
• Business and Academic Skills
• Fashion Marketing Visualisation
• New Trends in Management
• Successful Freelancing
• Leadership and Management

What you'll learn

Overview

On the Entrepreneurship pathway, you'll cover the key skills needed to build a successful business from scratch. You'll learn the importance of successful planning, considering all aspects of setting up a business and exploring funding options from crowdfunding to finding investors. You'll learn to pitch your ideas to maximum effect and see them come to life when you put on your fundraising event. We'll give you the chance to work as part of a team, teaching you valuable skills in leadership, interpersonal relations, and organization.

We'll introduce you to contacts from local and regional businesses, including Bath Spa alumni who have set up their successful enterprises, such as Cressida Bullock (Fun Science) and Ben Franks (Novel Wines). You'll develop the core skills you need to excel in all kinds of businesses and start to build a clear picture of exactly where those skills could take you. By networking and working with real-life businesses and organizations, you'll be ready to begin your entrepreneurial journey when you graduate.

You'll share ideas with other business and management students and peers from a range of creative courses at Bath Spa. You'll be able to bring in modules from areas outside the Entrepreneurship pathway if you want to explore issues around a particular ‘theme', such as sustainability or global affairs.

Course structure

Year one
Gain a broad understanding of today’s business environment – from the context that organizations operate into trends in economic thinking and the importance of data in business. Modules will cover topics such as organizations and the business environment, economics and globalization, and managing data.

Year two
Focus on the inner workings of organizations. Use business techniques to solve problems and start developing the skills that employers look for. Modules cover key themes including creativity and innovation in business. At the end of the year, you can choose to embark on a ten-month business placement or a ten-week summer placement – applying what you’ve learned so far in the real world.

Year three
Develop and explore your business learning, focusing on being enterprising and creating your own business. Undertake an in-depth business research project in entrepreneurship. You’ll also have a chance to set up a business on your own or with fellow students. Other topics to explore include: managing sustainability; organizational strategy; new trends in management; creating and hosting festivals and events, and strategic human resource management.

How will I be assessed?

You'll be assessed in a wide range of ways that will test your business knowledge and management skills. These could include presentations, work-related projects, group work, computer-based simulations, podcasts, examinations, essays, videos, and business reports.

Several previous students have set up their businesses and social enterprises in a range of sectors. Graduates have also found roles in areas such as:

• Crowdfunding
• Fundraising
• Charity management
• Social enterprises
• Business strategy
• Income generation (funding, crowdsourcing).

How will I be taught?

We offer variety in the way we teach: sometimes we’ll set your problems so that you can find the answers for yourself; sometimes we’ll lecture.

Most modules use a mix of lectures and small-group seminars. There’s a good blend of online activities using our Virtual Learning Environment.

We invite business leaders to Bath Spa to talk about their experience and we arrange visits to local businesses. All of our teaching methods facilitate your development as a self-directed learner.

You’ll be given personal support in your study – we’re a friendly team of academics who are committed to helping students achieve their goals.

Course length

Three years full-time, or four years full-time with a professional placement year. Part-time available.