Bachelor’s Degree in International Business

• Early adopters of new technologies
• Demonstrate leadership and want to hone this skill
• Speaks several languages already or is interested in learning new ones
• Global and multicultural business perspectives

Bachelor’s Degree + Specialization Diploma

Bachelor's Degree in International Business

First Year

First Semester

• Labour Law
• Business Law
• Fundamentals of Business Economics
• Fundamentals of Marketing
• Business English

Second Semester

• Business Administration and Organisation
• Data Analysis
• Current Tax Bases of the Tax System
• Financial Accounting
• Principles of Economics

Second Year

First Semester

• International Accounting
• International Law
• International Economic Environment
• Modern Language I
• Applied Computing for Business Management

Second Semester

• International Areas and Markets
• Modern Language II
• International Market Research
• Mathematics of Financial Operations
• International Operations & Global Entrepreneurship

Annual

Chinese

Third Year

First Semester

• Cross Cultural Management
• Strategies to Access International Markets
• International Financing
• International Macroeconomics
• International Product and Pricing Policy

Second Semester

• International Marketing Management
• International Communication Strategies
• Tools and Operations on the World Financial Markets
• International Politics in the Business World
• Transport, Logistics, and International Distribution

Fourth Year

First Semester

• Developing Markets
• Strategy and Strategic Management
• E-Commerce
• Elective 1
• Elective 2
• Elective 3

Second Semester

• Internship Placement
• End of Degree Project

Electives

• Business Ethics
• Decision-Making Models
• Human Resources International Management
• Diplomacy, International Relations and Corporate Diplomacy
• European Union
• International Corporate History
• International Purchasing Management
• International Economic Analysis
• International Project Management
• Multilateral Institutions Projects

Diploma in Professional Skills

First Year

First Semester

Chinese I

Second Semester

Chinese II

Second year

First semester

Chinese III

Second Semester

• Anthropology
• Multimedia Software

Third Year

First Semester

• Creation of Digital Spaces
• Critical Thinking
• Second semester
• Christian Social Thought
• Creative Mindset

Fourth Year

Second Semester

• Mindlab
• Business Ethics
• Leadership
• Digital Footprint

Diploma in Digital Tools and Multimedia

First Year

First Semester

• Project Planning: MS Project/Editing 3 DEHDM
• Digital image editing: Photoshop 3 DEHDM

Second Semester

• Vector design and infographics: Illustrator 3 DEHDM
• Audiovisual narrative and video editing: Premiere 3 DEHDM

Second Year

First Semester

• Motion Graphics y 3D: After Effects 3 DEHDM
• Information architecture and UX: Invision, XD, Optimize 360 3 DEHDM

Second Semester

• Creation of Web pages: WordPress 3 DEHDM
• Anthropology 3 DEHDM

Third Year

First Semester

• SEO, SEM y ASO: Google Tools, Semrush, Sistrix 3 DEHDM
• Creación E-commerce: Prestashop, Magento 3 DEHDM

Second Semester

• Auditoria SEO: Screaming frog, SEO meta in one click 3 DEHDM
• Christian Social Thought 3 DEHDM

Fourth Year

First Semester

• Data visualization in BSS intelligence: Power BI, Tableau 3 DEHDM
• Customer management and community management: Salesforce 3 DEHDM

Second Semester

• Business ethics 3 DEHDM
• Diploma final project 3 DEHDM

Bachelor's Degree + Degree

Degree in Data Science

First Year

First Semester

• Technology in data science I: systems architecture
• Organization yg Data management I: database
• Anthropología

Second Semester [DDS]

• Organization and data management II: content curation
• Technology in data science II: data architecture
• Critical spirit

Second Year

First Semester

• Programming for data science I: JAVA / SQL
• Christian social thought

Second Semester

• Data Science Programming II: PYTHON
• Statistical modeling with R

Third Year

First Semester

• Data visualization and perspective
• business ethics

Second Semester

• Predictive models I: consumption patterns
• Software as a Service (SAS)

Fourth Year

Second Semester

• Big Data Applications I: implementation of Big Data projects
• Business intelligence
• Cloud service providers
• Data-driven corporations: medium sensitivity data management

Fifth Year

First Semester [DDS]

• Big Data II Applications: Big Data II Project Implementation
• Big Data Applications III: Big Data in Industry 4.0
• DATA-DRIVEN CORPORATIONS II: highly sensitive data management
• Big Data Applications IV: Black Ops Identification
• Artificial intelligence and neural networks

Second Semester [DDS]

• Modeling of categorical variables
• Predictive models II: online abandonment patterns
• Predictive models III: public opinion and consent
• Natural language processing: chat-bots
• Analytical neuromarketing

Degree in Entrepreneurship and Innovation

First Year

First Semester [DEI]

• Chinese I
• Business Models II: Product-Market Fit

Second Semester [DEI]

• Chinese II
• Agile Methodologies

Second Year

First Semester [DEI]

• Business Models II: Social Entrepreneurship
• Entrepreneurial Ecosystem I
• Critical Thinking

Second Semester [DEI]

• Christian Social Thinking
• Negotiation and Selling Methods

Third Year

First Semester [DEI]

• Personal Competencies I: Personal Brand & Networking
• Business Models II: Intrapreneurship

Second Semester [DEI]

• Anthropology
• Entrepreneurial Ecosystem II: Finance and Law
• Narrative Methods

Fourth Year

Second Semester [DEI]

• Business Ethics
• Business Models IV: Go To Market
• Personal Competencies II: Leading, Self-Managing, and Managing Teams
• Entrepreneurial Ecosystem III: Presence at Trade Fairs, Companies, Boorcamps and Awards
• E-Markets
• ESIC Garage I: Coach in Teams

Fifth Year

First Semester [DEI]

• Digital Production I
• Global Innovation: Structure, Product and Processes
• Elective I
• Elective II
• ESIC Garage II: Coach in Teams

Second Semester [DEI]

• Elective III
• Personal Competencies III: Debating, Public Speaking and Interpretation Techniques
• Digital Production I
• Global Mindset
• ESIC Garage III: Coach in Teams

Degree in Marketing Management

First Year

First Semester [DMM]

• Introduction to Marketing
• Chinese I

Second Semester [DMM]

• Anthropology
• Chinese II

Second Year

First Semester [DMM]

• Scientific Research
• Chinese III

Second Semester [DMM]

• Trend Search and Analysis
• Christian Social Thinking

Third Year

First Semester [DMM]

Commercial Negotiation

Second Semester [DMM]

• Consumer Behaviour
• Business Ethics

Fourth Year

Second Semester [DMM]

• Product Management
• Pricing
• Self-Diagnosis
• Trade and Retail Marketing
• mark com
• Leadership

Fifth Year

First Semester [DMM]

• Marketing Management
• Sales Management
• Digital Marketing Strategies
• Marketing Intelligence
• Digital Marketing Metrics & Analytics
• Data-Driven Marketing
• Digital Footprint

Second Semester [DMM]

• Glocal Marketing
• E-Markets
• Global Communication
• Decision Making
• Marketing Plan
• Marketing Finance
• Change and Transform

Degree in Sustainability Management

First Year

First Semester

• Chinese I
• Introduction to Sustainability

Second Semester

• Chinese II
• Global Challenges: From Globalization to Sustainable Development Goals (SDG)

Second Year

First Semester

• Stakeholder Engagement
• Social challenges: Human Rights, poverty (BoP) and inequalities
• Anthropology

Second Semester

• Critical Thinking
• Environmental Challenges: Biodiversity, Climate Change, Waste

Third Year

First Semester

• Interpersonal skills: negotiation, networking & alliances
• Social Christian Thought

Second Semester

• Interpersonal skills: leadership, coaching & team management
• Cross-cultural Management

Fourth Year

Second Semester

• Business Ethics
• Impact Assessment
• Energy Transition
• Responsible Consumption & Production
• ESIC SERVICE LEARNING I: Voluntary Work in the Community

Fifth Year

First Semester

• Sustainability Management
• Reporting & Accountability
• New Economies
• Demography, transport & mobility. Smart cities
• Interpersonal Skills: Public Speaking, Debate and Interpretation Techniques
• Esic Service Learning II: Social Business Consultancy

Second Semester

• Corporate Governance
• CSR
• Circular Economy
• Predictive Models II: Online Attrition Patterns
• International Scenario: Global Institutions for International Politics & Trade
• Sustainable Investment - ESG
• Esic Service Learning III: Social Entrepreneurship

These are some of the positions that you will be able to perform after completing the Bachelor’s Degree in International Business

• Associate Project Officer
• Programme Development Advisor
• International Foreign Policy Advisor
• Foreign Office Service (Diplomatic Corps)
• Global Marketing Manager
• International Trade Specialist
• International Procurement Department
• Import/Export Coordinator
• Marketing Consultant