Bachelor's degree in Innovation, Product & Engineering Management

From the very beginning, you work on real projects and solve the problems of companies. In the process, you learn everything you need to know for your mandatory internship in the sixth semester at a company of your choice. In a team with your future colleagues, you can show what you're made of. And many of our graduates find their first employer this way.

With IPM to your start-up!

You can work on your brilliant idea for six semesters. Our experts and coaches will help you find the perfect business model and build the prototype. And just like in "2 Minutes 2 Million" (Austrian equivalent to Shark Tank), you present your "baby" to a top-class jury and receive valuable feedback.

With IPM you build your first career network!

IPM regularly organizes excursions and field trips to well-known companies, exciting start-ups, up-and-coming coworking spaces, or research institutions. In addition, courses are also held at external locations such as the Startrampe in the Tabakfabrik. This way, you not only see the latest trends but also meet lots of exciting people and build up your career network along the way.

Study Focus

• Innovation management
• Concept development and design
• Engineering and technology
• Marketing and product management
• Start-up feeling and entrepreneurship
• Interdisciplinary skills
• Business administration
• Practical projects with partner companies

Study Plan

1st Semester

• Mathematics I
• Technical Drawing & CAD Fundamentals
• Mechanics I
• Innovation & Product Development
• Market-oriented Management
• Design Fundamentals I
• Business Administration I
• Information Technology
• Social Skills: Communication
• German I

2nd Semester

• Mathematics II
• Technical Drawing & CAD Advanced
• Electrical Engineering
• Machine Elements
• Design Fundamentals II
• Digital Marketing
• Technology & Innovation Management I
• Market Research I
• Social Skills: Presentation
• German II

3rd Semester

• Quantitative Data Analysis
• Electrical Engineering II
• Visualization & Model Building Fundamentals
• Technology & Innovation Management II
• Product Management
• Six Sigma
• Legal Foundations
• Social Skills: Teamwork
• German III
• Elective: Specialization in Marketing or Design (choose one)
• Market Research II and Digital Marketing
• or Modern User Interface Design I & II
  • Market Research II and Digital Marketing
  • or Modern User Interface Design I & II

4th Semester

• Business Administration II
• Research Funding
• Project Management
• Marketing Tools
• Scientific Working
• Design Project I
• Technical Product and Value Analysis
• Interdisciplinary Practical Project
• German IV
• Elective: Specialization in Mechatronics or Digital Transformation (choose one)
• Manufacturing Processes and Mechanics II
• or Business Intelligence and Programming
  • Manufacturing Processes and Mechanics II
  • or Business Intelligence and Programming

5th Semester

• Electrical Engineering III
• Innovation and Product Management
• Market Launch & Sales
• Innovation Project
• Sustainability & Corporate Social Responsibility
• Quality Management
• Digital Product Development
• Patent Law
• Interdisciplinary Practical Project
• Seminar Paper
• Social Skills: Moderation
• German V

6th Semester

• Mechatronic Systems
• Business Plan
• Internship (10 weeks)
• Bachelor Thesis
• Bachelor Thesis Seminar
• Bachelor Examination
• Social Skills: Conflict Management

As an innovation and product manager, you will never be bored. The job is exciting, varied, and multi-layered - and that's exactly how the careers of our graduates are. No matter whether it's working with customers, in marketing, in product development, or in design engineering: Our graduates are well prepared for a successful career in many areas.