International Business Management (B.A.)
Berlin, Germany
DURATION
6 Semesters
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
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TUITION FEES
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STUDY FORMAT
On-Campus
Introduction
Would you like to work all over the world? Do you want to feel confident on the international stage and be a global citizen? Many companies need experts who are comfortable working in English in multicultural teams and are familiar with the particularities of other countries and cultural groups.
Our Bachelor’s study program in International Business Management (B.A.) will prepare you for a successful start to your career in a global world. All modules are taught in English to ensure that graduates are fully equipped to work for international companies based both in Germany and in other countries. In addition to the basic principles of business and economics, the program has a particular focus on intercultural management and digital transformation.
Admissions
Curriculum
Business Administration, Economics and Law
- International Business, Bookkeeping and Cost Accounting
- Financing and Investment Appraisal
- Financial accounting
- Microeconomics and Macroeconomics
- Global Supply Chain Management and Logistics
- Mathematics and Statistics
Managing International Business
- International Human Resources and Diversity Management
- Digital Transformation and Change Management
- International Business Ethics and Sustainability
- Management Game / Entrepreneurial Knowledge and Business Plan
- Marketing, Social Media Marketing and E-Commerce
- Consumer Behavior and Market Research
Skills, Practical Experience and Intercultural Competence
- Business English, Mandarin for Beginners
- Academic Writing, Self and Time Management, Presentation Techniques
- International and Intercultural Management
- Strategic Networking and Personal Branding
- Digital Project Management and Practical Project
- Case Study, Internship
Majors
International Management (Shanghai)
In this focus you will deal with management functions and strategies within international companies and organizations. You will also deal with international business relations.
International Market, Consumer, and Media Psychology (Shanghai)
If you choose this focus, you will learn about different market research approaches and methods. You will also deal with consumer behavior and media use from a psychological point of view.
International Marketing Management (New York)
As part of this focus, strategic as well as applied marketing management are on the program. You will also learn to implement and analyze internationally oriented marketing strategies.
International Finance and Accounting (New York)
The focus of International Finance and Accounting is on strategic, international accounting. You will also deal with global financial flows and the international financial sector.
International Human Resource Management (New York)
From employer branding to recruitment to personnel development - as part of this focus you will deal intensively with various areas and tasks of human resource management - with a special focus on internationally active companies.
International Organizational Psychology and Consulting (Sydney)
If you choose the major in International Organizational Psychology, deal with the field of industrial psychology. Among other things, you will be taught various consulting and coaching concepts and methods.
Program Tuition Fee
Career Opportunities
Graduates of the Bachelor+s study program in International Business Management (B.A.) at Hochschule Fresenius have a wide range of job prospects with global companies, both at home and abroad. Potential industries and roles include:
- Management consulting
- Business development
- Accounting
- Financial auditing
- Project management
- HR management
- Marketing
- Market research
As a graduate, you will be able to fill positions with responsibility in these areas immediately after completing your studies. Especially the leadership of intercultural teams is a suitable field of work.