Bachelor degree (hons) in Business Design
Barcelona, Spain
DURATION
3 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
01 Sep 2025
TUITION FEES
EUR 18,600 *
STUDY FORMAT
On-Campus
* Total Fee UE Students: €15.800 - Total Fee Extra UE Students: €16.800
Introduction
The BA (Hons) in Business Design provides training for students in the fields of management, design, and technology to drive innovation in companies of the 21st century.
Today’s labor market is increasingly demanding a new professional profile that can participate in multidisciplinary teams in charge of identifying innovation opportunities, generating creative ideas and developing and implementing new strategies, products or services. The impact of new technologies and new user behaviors has led to unprecedented scenarios. The rules have changed and many successful companies will not be able to survive if they cannot adapt to this new environment.
The BA (Hons) in Business Design is a course for people aiming to make a contribution to improving the world through user-friendly, technologically feasible and viable solutions for companies. Its three-year program provides a set of design tools and methodologies that can be applied to companies in order to solve challenges and create valuable solutions.
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Ideal Students
The BA (Hons) in Business Design is a course for students with an ambition to make the world a better place by providing solutions people can use, solutions that are both technologically feasible and economically viable for the companies that implement them.
If you find inspiration in a range of design disciplines and want to apply a design mindset to various business areas, this is the course for you.
At the end of the course you’ll have learnt everything you need to turn your passion for design into design solutions in a fully functional business context.
Admissions
Curriculum
Methodology
The BA (Hons) in Business Design offers students the opportunity to grow by using a very practical, creative learning methodology. Design Thinking is not only taught as a subject but is also present throughout the entire learning process.
The students alternate between stages of “diverging” work, in which they have to learn to analyze the context in which they are operating, identify opportunities and generate ideas, and stages of “converging” work, in which they have to find and propose solutions, validate them and implement them. Hands-on learning is, therefore, an integral part of the students’ experience and they are asked to participate actively in the teaching activities, constantly moving between theoretical input and practical exercises.
All of this takes place in an interdisciplinary, international environment that encourages alternating between individual work and reflection and collaborative teamwork. All the instructors on the course are working professionals who deal with real-world challenges in the industry.
It is based on learning by doing. It trains the students in different skills, especially critical and strategic thinking, identifying opportunities and insights, design process-based creativity, the physical prototyping of ideas and concepts, project management, the ability to be agile in a changing environment, and collaboration and communication, among others.
Program Tuition Fee
Career Opportunities
After finishing the course, the students will be able to design and manage strategies in the various areas of a company to create added value for a business and increase its profits. They will be prepared to take on these duties within a company either directly or from a consultancy or strategic design studio.
Their training will allow them to work in innovation departments, managing the uncertainties of the future and incorporating innovation strategies. They will also develop an entrepreneurial mentality that will permit them to design businesses or create start-ups.
They will have the skills needed to work internationally in service design, strategic design, innovation, entrepreneurship and also in the field of communications, both in companies and in consultancies, agencies, and studios.
IED Management alumni work at:
Diesel Iberia, Mango, H Magazine, Surgery, Bread&Butter, Carion Wester, Harrods, Inditex, Net-a-porter, Reebok, XXL, Equipo Singular, Levi’s Strauss Iberia, Stopstealingmylook.com, Hebe Media London, Modelmanagement.com, Carin Wester Stockholm, Superga Turin, Surgery PR London, Springstudios.com London, McGregor Fashion Group Amsterdam, Desigual Barcelona, etc.
Program Admission Requirements
Show your commitment and readiness for Grad school by taking the GRE - the most broadly accepted exam for graduate programs internationally.