
BSc in
BSc in Business Administration (Digital Management and Innovation) Kühne Logistics University

Introduction
Help shape the digitalization of processes
New technologies, digital platforms, and programs are changing business. Data has become the world’s newest natural resource, and knowing how to use it can be a game-changer. Companies that quickly derive insights from data and infuse analytics into everything they do can gain a competitive advantage. But who designs and supports the digital transformation of companies? Who coordinates the necessary steps and ensures cooperation between people, systems, and data? Experts in the field of management information systems (MIS) provide the link between economic performances and intelligent IT infrastructures.
Solidify your expertise
Our degree provides you with a strong foundation in all aspects of business administration. Develop expertise in a number of areas through a wide range of topics such as management, strategy, accounting, math, statistics, law, micro and macroeconomics, and more. Gain well-rounded knowledge and a skill set that will maximize your career opportunities with the profile of Digital Management and Innovation.
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Admissions
Curriculum
Our three-year BSc in Business Administration program starts every September.
- Courses in management/economics, and personal skills
- Two profile lines: human and environment or data and systems
- Four profiles: international management, sustainable management, supply chain management or management information systems
- Optional intensive track with higher workload and additional practical training
- Exchange semester with partner universities
- Three-month practical training period
- Bachelor’s thesis (3 months)
Courses
- Fundamentals of Management and Strategy
- Fundamentals of Accounting
- Mathematics for Business and Economics
- Logistics and Supply Chain Management Fundamentals
- Statistics
- Marketing
- Microeconomics
- Human Ressource Management
- Introduction to Management Information Systems
- Data Management
- Corporate Finance
- Macroeconomics
- International Business Law
- Empirical Research Methods
- Management Science
- Programming with Python
- Academic Fundamentals
- Profile Seminar
- Consumer Behavior
- Corporate Social Responsibility and Business Ethics
- Supply Chain Strategy
- Digital Economy
- International Financial Accounting
- Nonprofit Management
- Transportation Management
- Data Integration and Preparation
- Deep Dive Business Challenge
- Intercultural Communication and Management
- Sustainable Supply Chains
- Operations Management
- Innovation and New Business Ventures
- International Finance
- Sustainable New Product Design and Design Thinking
- Business Analytics and Decision Support
Digital Management and Innovation
Immerse yourself in your chosen profile
- Introduction to management information systems
- Management Science
- Data Management / Python
- Data Integration and Preparation
- Business Analytics and Decision Support
- Digital Economy*
- Innovation and New Business Ventures*
*These courses are offered as electives and are open to all profiles.
Program Outcome
Gain knowledge that will prepare you for your future career in a digitalized world.
- Understand the potential and limits of management information systems.
- Solve business problems by translating them into models/algorithms/math.
- Learn to code and understand the fundamentals of data management.
- Process, analyze, and translate big data into valuable information and business strategies.
- Understand how the digital/internet economy is changing the way of business.
- Understand the role of innovations and what drives their success at the market level.