BBA in Event Management

Bachelor of Arts in Management

The program of Bachelor of Arts in Management allows the student to acquire a solid knowledge of business processes and analytical techniques as well as sound technical skills. Graduates of the program can begin their careers in a field of their specialization and get involved in numerous positions at different levels or pursue their academic path with a further Master's program in Management giving a wider handset of fundamental methodologies and practical experience.

Bachelor of Arts in Event Management

The Bachelor of Arts Program in Event Management explores the concepts, characteristics, and management of local and international events in various locations. It focuses on what makes an event successful and includes aspects of creation, planning, finance, marketing, operations, and human resources. The Event Management course is designed to offer a mix of lectures, case studies, workshops, guest speakers, and interactive sessions; and provides an opportunity for practical application of theory and the experience of delivering a live event.

The World of Events

• Demand is growing in Special Events, Meetings, Conferences, Exhibitions, and Sports.
• There are 205 million people who currently work in the Event and Sports business worldwide and growing.
• Events and festivals are economic and social drivers for many companies, cities, regions, and countries.
  
  
• Language: English
• Duration: 6 semesters (3 years): 5 semesters + internship/thesis
• Start dates: October and February
• Credits: 185 ECTS
• Degree Awarded: Bachelor of Business Administration Major in Event Management

/ Swiss School of Higher Education