
Degree in Digital Business Administration
DURATION
4 Years
LANGUAGES
English, Spanish
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Request the earliest start date
TUITION FEES
EUR 9,780
STUDY FORMAT
Blended, On-Campus
Introduction
The Degree in Digital Business Administration combines Business Management, Digital Marketing, Electronic Commerce and Information Technology (ICTs).
Upon completion, you will become a professional capable of helping companies advance in their digitization processes or create businesses on the basis of the digital economy. Undoubtedly, an increasingly necessary profile and with high demand in the labor market.
In the degree in Digital Business Administration
- You will acquire an integrated vision of the company, from a managerial point of view and also of the main functional areas: finance, human resources, operations, marketing, etc.
- You will approach the analysis of the different business models from a strategic point of view, learning to formulate and develop projects that allow the digitalization of business processes and communication with customers.
- You will become a knowmad, "nomad of knowledge and innovation", to successfully face the challenges of today's company, where technologies and digital channels are being configured as essential support.
- You will develop skills related to the digital world and key technologies for data analysis. For example e-commerce, digital marketing and communication in social networks, the application of big data tools and artificial intelligence, security and data protection, intelligent process automation, agile project management, etc.
- You will boost your international profile through a study program in which the sixth semester will be taught in English. In addition, we will accompany you in a process of progressive training in this language so that you reach the B2 level required for that semester.
- You will live the reality of the company on campus from day one, thanks to the modern practicum developed by UIE. This includes activities such as: workshops, visits to companies, conferences, meetings with entrepreneurs and managers, etc.
- You will learn from professionals with extensive experience and accredited academic qualifications, a key aspect for you to "learn to do".
- We will provide you with your first work experience through the internship program, which is part of the contents of the degree.
Ideal Students
Who is the degree in Digital Business Administration aimed at?
Who can apply for the UIE degree admission process?
This is your degree if you like the business world and believe in the potential of technology as a basis and engine for business and social change. If you are a curious person, eager to learn and take on challenges, with the ability to adapt to changes and, in addition, you are looking for a different university education.
Since UIE is a private university, the Degree in Digital Business Administration does not have a cut-off grade. This means that, in addition to assessing your academic record and grades, the results of the admission test and the personal interview will have weight in our decision, which will allow us to get to know you much better.
- Students of 2nd year of Baccalaureate
- Graduates in higher-level training cycles
- Students from other international education systems
- University students who are currently studying for other degrees
Career Opportunities
What will be your professional profile after the degree?
The training in innovation and business of the degree in Digital Business Administration, as well as the work experience of your internship, will allow you to become different professional profiles:
- Responsible for the digitalization and generation of new business models in companies, facilitating the integration of online and offline channels.
- Consultant in Electronic Commerce, acting as an advisor to companies that want to implement online sales solutions from an integral point of view: technological platforms, design and usability of the online store, logistics, means of payment, security, etc.
- Digital Marketing Director, with the ability to design, execute and analyze customer acquisition, conversion and retention campaigns in digital media.
- Expert in Business Intelligence and Customer Data Analysis, exploiting data to turn it into useful information for decision-making and for the personalization of the relationship with customers.
- Teaching and research: teaching and research activities and management, as well as participation in public and private centers.
Curriculum
The Degree in Digital Business Administration lasts four academic years (240 ECTS credits). However, you can advance your studies with the summer semester, a unique opportunity that we only offer you at UIE.
In the degree, in addition to acquiring solid knowledge of management and new technologies, you will live a process of human and personal development.
First Year First semester subjects
Second semester subjects
| Second Year First semester subjects
Second semester subjects
|
Third Year First semester subjects
Second semester subjects
| Fourth Year First semester subjects
Second semester subjects
|
Admissions
Program Tuition Fee
Scholarships and Funding
With our scholarship and aid program, we seek to support all those students who stand out for their daily effort and excellence, also taking into account their economic and family circumstances.
From UIE we are committed to investing 15% of our income in the scholarship program. We know that by combining your talent with the most innovative training and the necessary means, we can build together the society of the future!
Scholarships for excellence
The Excellence Scholarships reward students who are a true example of effort and talent, regardless of their economic or family situation.
The objective of these scholarships is to recognize the effort and stimulate students in the constant search for excellence, determination and improvement.
How many scholarships are awarded?
A scholarship is awarded for each of the degrees, on both campuses.
What is the economic value of the scholarship?
This is a reduction of up to 90% of the total price of the program.
Who can apply?
All students who accredit an average grade equal to or greater than 8 (out of 10).
Is the scholarship annual?
Yes, scholarships are awarded for each academic year, and, for their renewal, the student will have to have a weighted average grade at the University equal to or greater than 7 (out of 10)
Talent Scholarships
To facilitate access to university degrees, this type of scholarship takes into account, in addition to the academic record of the candidates, their economic and family situation. To this end, a scale has been established that determines the criteria for its concession.
How many scholarships are awarded?
It will depend on the resources available for scholarships and the number of applications received.
Who can apply?
Students with an average high school grade equal to or greater than 7 (out of 10)
Students enrolling in at least 60 credits
Students without a previous university degree
Students whose family income is within the thresholds of each call
What is its economic value?
For the academic year 2022/2023 they will cover a maximum of 60% of the academic fee according to the scale indicated in the bases.
Is the scholarship annual?
The Talent Scholarships are awarded for the four years of the degree, but are renewed annually. To renew them, the scholarship holder must also fulfill their commitment to the UIE obtaining a weighted average of 7 or higher (out of 10) and completing the semester hours of dedication to activities of participation in university life and social commitment.
Are the UIE scholarships compatible with those of other institutions?
Yes, as long as the joint amount does not exceed the cost of your studies at UIE.
Facilities
Program Admission Requirements
Show your commitment and readiness for Grad school by taking the GRE - the most broadly accepted exam for graduate programs internationally.