Bachelor of Business Administration

About us

The world of business today is ripe for disruption. Gone were the days where one has to generate capital, scale their investment and be present physically in order to be part of the action. Concepts such as the sharing economy, the platform economy, and the gig economy are becoming a norm, breaking conventional notions and perspectives of business. In addition, technological advances enable individuals to scale up their ventures from the start, bringing their enterprises to the world at a much faster rate.

The Bachelor of Business Administration (International Business) is a new academic programme offered by Universiti Teknologi Malaysia (UTM). The programme provides individuals with current insights into the world of business and a glimpse into the future through a structured 4-year undergraduate curriculum. Through this programme, students study and learn about strategy and ethics as well as understand insights into developing products and services across cultures and national borders. They will also be equipped with updated knowledge and industry-driven foresight to operate in an international business environment. At the end of the programme, students are able to initiate their own start-ups, enabling to work in cosmopolitan corporations or to be a trendsetter in the global industry.

Students from Bachelor of Business Administration (International Business) will be pursuing their studies at the UTM Johor Bahru campus, the only Malaysian Public Research University located in the Iskandar Malaysia economic region. The university has close proximity to an international business environment; therefore, students have first-hand experience about current developments within the region. Students will also engage in active learning, that reflects the impact of regionalism, nationalism, and also international change towards enterprises and businesses.

Bachelor of Business Administration (International Business) also offers flexibility to working professionals who are keen to upgrade and improve their skills, creating an excellent lifelong learning pathway to all.

What is the study mode?

The UTM Bachelor of Business Administration (International Business) programme is offered in both a full-time and part-time basis. Students attend lectures, complete assignments, and undergo periodical tests and end-of-semester examinations.

The total credit hour of the UTM Bachelor of Business Administration (International Business) programme is 130 credit hours. In the first year, students enrol in university general courses and programme compulsory courses with a total of 34 credit hours. In the second year, students enrol in university general courses, programme compulsory courses, and business administration specialization courses with a total of 32 credit hours. In the subsequent year, students are allowed to enrol into their desired elective courses, with a total of 36 credit hours. In the fourth year, students engaged in programme compulsory courses, business administration specialization courses, and elective courses with a total of 16 credit hours, in addition to 12 credit hours for their internship.

Entry requirement

Accreditation of Prior Experiential Learning, APEL (C)

The UTM Bachelor of Business Administration (International Business) features

1. Future-ready curriculum for uplifting graduate’s skills and attributes to thrive in the gig economy world.
2. A dynamic programme with high flexibility towards changes and trends in the latest technology.
3. Fortifying the Fourth Industrial Revolution and Digital Economy through elements like big data and analytics.
4. Programme delivery approaches practice innovative techniques (21st-century teaching-learning methodologies).

Courses in Bachelor of Business Administration (International Business)

Programme Compulsory Courses

• Business Law
• Business Mathematics
• Business Computing
• Financial Accounting
• Microeconomy
• Organizational Behaviour
• Principle of Management
• Principle of Marketing
• Financial Management
• Human Resource Management
• International Business
• Macroeconomy
• Research Methodology
• Strategic Management
• Final Year Project I
• Final Year Project II

Business Administration Specialization Courses

• International Business Communication
• Global Marketing
• Technology Management
• Corporate Governance and Business Ethics
• International Business Negotiation
• International Investment
• International Trade Framework
• Enterprising Computing for Business
• Global Financial Management
• Business Ethics and Social Responsibilities
• International Business Law

Elective Courses

• Operational Management
• Corporate Entrepreneurship
• Total Quality Management
• International Supply Chain
• Technopreneurship
• Safety and Health at Work
• Project Management and Financing
• Contemporary Marketing
• Research and Development Innovation Management
• Commercialization and Technology Transfer
• Crisis Management
• International Relation and Networking
• Environmental Management for Business

Application

Prospective students can approach the UTM School of Professional and Continuing Education (UTMSPACE) to make inquiries or apply for the UTM Bachelor of Business Administration (International Business) programme. The students can also apply online through the UTMSPACE website.

Tuition fees

The tuition fee for the UTM Bachelor of Business Administration (International Business) programme for Malaysians:

First Semester RM 9,770.00

(Registration RM 1,770 + UTM Service Charge RM 314 + Fees RM 7,686)

Subsequent Semester RM 8,000.00

(UTM Service Charge RM 314 + Fees RM 7,686)

*the total payment fees are excluding hostel fees