BBA in Marketing
University of Michigan-Dearborn College of Business
Key Information
Campus location
Dearborn, USA
Languages
English
Study format
On-Campus
Duration
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Pace
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Tuition fees
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Application deadline
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Earliest start date
Sep 2023
Scholarships
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Introduction
Whether on a smartphone or through other media forms, your audience needs to connect to the product, service, or experience you are marketing. The Marketing major is designed to give you the skills to create and implement marketing strategies that attract and connect with customers. The knowledge you gain through the program will help you thrive in the ever-changing world of marketing no matter your career interest area: Sales, advertising, marketing research, product management, retailing, international business, and marketing management.
English Language Requirements
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